GORMAN
GORMAN
In October/November 2022, I had the pleasure of freelancing for the Australian fashion brand Gorman while I was staying in Melbourne.
I began freelancing at Gorman at the beginning of the holiday season, where I was tasked with creating digital marketing materials surrounding major retail events such as Black Friday, Cyber Monday & (of course) holiday gift shopping.
Marketing materials I designed included eDMs, social media posts & web banners to highlight deals & gifting ideas. I was also given the task of conceptualizing & designing the branding surrounding the Cyber Monday campaign.
